Book Re-Launch HELP! {Seminar with Jesse Krieger and The Happy Black Woman}

Hey there Readers and Writers!

I know I have been largely absent, my apologies! I have been so wrapped up in launching and being on the radio I haven’t been paying attention to blogging and keeping in touch with you all!

Well, I am going to catch you up in due time (next post) but today I wanted to share some info that I received today to re-launch my book as well as a blueprint to launch my future endeavors and to garner new clientele for my other businesses by way of leads. But let me not get ahead of myself.

I subscribe to Rosetta Thurman’s blog posts and love her entries about her travels and location independent lifestyle! She sent me an email about a FREE Book Launch Seminar with Jesse Krieger and although I had no idea who that was, and still don’t, I know he has made some bestsellers happen and that made me pay attention.

Jesse offered 4 Steps to the tune of the acronym:
I – Ignite
D – Develop
E – Execute
A – Accelerate

Each of these had their own set of instructions and ways to set yourself up for success and I will share one today and the others in subsequent posts in the coming weeks.

1. Hire an editor
This is important because it’s really the only way to catch all of your typos and grammar mistakes. Trust me I know this for sure… He offered a resource called where you can hire an editor for both line and copy editing with prices ranging from $125 – $350, which I will investigate and get back to you about later.

2. Hire a cover designer
This is what I already have covered with Fivver. Jesse offered an alternative with 99Designs,com. This service is where you basically solicit the services from the designers registered with the price you will pay for the winning design. They continue to vie for you to choose their design. The one thing I love about this is that there is a way for you to share the design with your readers (that’s you!) for them to help you choose a design with polls!

The great part about this segment of the seminar was that he explained how to choose your design! One of his suggestions was ingenious; go to the airport and look at the book shelves there. Why is that so ingenious? Because there’s an intersection of demographics, which makes it a hub for your book market. Go to the section where your book would be and take a picture! Use that picture to assist in your cover design process. The other things he suggested were run of the mill: big bold title, illustrative picture with your name large but not as big as title.

3. Hire an interior layout designer
I already have that covered with my good friend (in my head) Joel Freidlander and his ingenious layouts that I use and will tell you more about later. Jesse on the other hand, suggested again where they would charge and excess of $100-$250 for an interior design for a ready to publish interior file.

He hit home with the question – What’s at stake?

Your entire brand and your credibility as an author and entrepreneur. Losing that credibility is hard and will be harder to regain!

Hope this info was helpful!

I will be back next week with more from this seminar and information about Joel Freidlander!

Till next time,
Write on Writers!